J. Walter Thompson Company. New York Office. Resor Library Records, 1822-1967

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J. Walter Thompson Company. New York Office. Resor Library Records, 1822-1967

Founded in 1864, the J. Walter Thompson Company (JWT) is one of the largest and oldest enduring advertising agencies in the United States. The Resor Library was a project initiated by Helen Lansdowne Resor to enhance the intellectual and cultural environment in the JWT New York corporate headquarters at the Graybar Building on Lexington Avenue. The Resor Library Records contain books and book inventories, as well as correspondence, memoranda and invoices related to purchases of books for the JWT Resor Library between 1927-1930. The bulk of the books were published between 1890 and 1919. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

4.5 Linear Feet; 616 Items

eng,

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SNAC Resource ID: 6359759

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J. Walter Thompson Company. New York Office.

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The J. Walter Thompson Company was founded in New York, N.Y., in 1864, and is one of the world's largest advertising agencies. From the guide to the J. Walter Thompson Company. New York Office. Records, 1978-2000 and undated, (David M. Rubenstein Rare Book & Manuscript Library, Duke University) From the guide to the J. Walter Thompson Company. New York Office. Media Center Audio-Visual Collection, 1980s-2000s, (David M. Rubenstein Rare Book & Manuscript Library, Duke...